An engineering firm that builds robots needs a site as solid as its machines.

What they said

It started with one sentence on a call. Everything below traces back to it.

What I heard

In the first call I listen for the problem under the request. 3 notes came out of it, and they became the brief.

The plan

Before any pixels, a sketch everyone could point at and argue with. Cheap to change, and it keeps the client's words in the room.

+------------------------------------+
|             ( farasia  v )  [talk] |
|  Built for                         |
|  demanding work.                   |
|             __/====\__             |
|  [explore]  (o_o_o_o_o)    < > - + |
+------------------------------------+

The decisions

1. 01The page opens on a 3D robot that visitors can turn and look at from every angle.From “People don't get it until they see the machine.”
2. 02One calm, dark layout that holds both the robotics and the software work.From “Robots and software for businesses.”
3. 03One clear next step on every screen: Discuss a project.From “Every project starts with a conversation.”

farasia

1. Said
2. Heard
3. Sketch
4. Design
5. Shipped

What changed

• Designed and built end to end by Kamyar, in Next.js.
• Visitors stay about 40% longer on pages with a 3D model.
• Around 25% fewer emails asking what the robots actually do.

farasiaLiveView live site

1. Said
2. Heard
3. Sketch
4. Design
5. Shipped